Hampton by Hilton , formerly known as Hampton Inn , is a branded hotel brand by Hilton Worldwide. The Hampton hotel brand is a medium-sized hotel chain with moderate prices, with limited food and beverage facilities. Most Hampton hotels are owned and operated independently by franchisees, although some are managed by Hilton. Hampton by Hilton is one of the largest hotel franchises in the US. The Hampton franchise covers over 2,300 hotels worldwide and in almost 20 other countries.
Video Hampton by Hilton
History
Initially, the hotel chain was set up in 1984 as a Hampton Inn , a cheap hotel by Holiday Corporation. The first hotel is a two-story exterior entrance building with 128 guest rooms located in Memphis, Tennessee. At the end of 1989, after some financial difficulties, Holiday Corporation prepared to sell its hotel at Holiday Inn and start the parent company Promus Hotel Corporation, which included Hampton Inn, Embassy Suites, and Homewood Suites. With this change, Promus is reinvested in the Hampton Inn brand and begins its change from cheap hotels to mid-class hotels to compete with new brands they sell. The hotel chain is the first hotel among the midsize hotels offering a free continental breakfast and the first introducing a "100 percent satisfaction guarantee." In 1990, the Hampton Inn chain included more than 220 properties with over 27,000 rooms. Hampton Inn and Suites was introduced in 1995, featuring two-room hotel suite rooms complete with living room and kitchen area.
In 1999, the Promus Hotel Corporation was purchased by Hilton Worldwide for $ 3.7 billion. In 2004, as part of a $ 100 million "Make it Hampton" initiative, Hampton began upgrading its hotels including the production of alarm clocks featuring easily configurable alarms and mp3 players. Other changes made during the upgrade were the switch to a white bed, adding hot food to a continental breakfast option and free high-speed internet to the room. In 2012, under the "Perfect Mix" initiative, the company completed an upgrade to its hotel lobbies that added social space. Hampton continues to renovate its space with a campaign introduced in 2013, aimed at young customers that include a mini-fridge in the room, a new bedside table with electric access, the latest bathrooms, and an updated hotel exterior. Hampton by Hilton has been ranked the top 5 in Entrepreneur's Franchise 500 from 2010-2015.
Today Hampton is in the upper middle-class inn segment, designed to compete with Fairfield Inn by Marriott, Holiday Inn Express, and Comfort Inn/Comfort Suites.
Maps Hampton by Hilton
Location
Hampton by Hilton includes over 2,300 hotels worldwide. Most Hampton properties are located in the United States. Hilton has Shady Grove Memphis, Tennessee Hampton hotel, and manages many others. The rest of the hotel is independently owned and operated by franchisees. The first international location of this brand was opened in Niagara Falls, Ontario in 1993.
Starting May 2007, the brand began operating exclusively as Hilton by Hilton exclusively overseas at locations in Canada and Latin America. In 2009, the first "Hampton by Hilton" signage was placed in the UK with the opening of the first European location of the brand. The brand continues to operate internationally as Hampton by Hilton until 2015, when Hilton announces that the official brand names of Embassy Suites and Hampton will include "by Hilton" in all their locations.
In October 2014, the Hampton by Hilton brand was launched in China through a license agreement with Plateno Hotels Group. The first of the 400 Hampton China hotels opened in 2015. A similar deal with Asset Management group Wasl will bring Hampton by Hilton to Dubai.
References
External links
- Hampton by Hilton website
- Hampton Global Media Center
Source of the article : Wikipedia
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